Challenge

Fire-Boltt, one of India’s fastest-growing smartwatch brands, needed a Shopify store that could support high-volume product drops, flash sales, and seamless mobile UX. Their earlier platform had performance bottlenecks and failed to handle seasonal surges effectively.

Our Solution

• We designed a high-performance Shopify store optimized for conversions and load balancing.
• Created a custom, lightweight Shopify theme that ensured load time under 2 seconds.
• Integrated advanced filtering for product comparisons, reviews, and technical specifications.
• Built exclusive launch and pre-order pages with countdown timers and influencer UGC modules.
• Implemented sticky cart, express checkout buttons, and mobile-first design optimizations.

Results

• Site speed improved by 2.8× and mobile bounce rate reduced by 40%.
• Conversion rate improved from 1.4% to 2.9% within 60 days post-launch.
• Seamlessly handled a spike of over 70,000 concurrent visitors during flash sales without downtime.