Every pet is a different customer
Breed, weight, age and dietary needs change which SKU and what quantity is right. A pet profile at signup drives both product recommendations and subscription portion size.
Pet Care
Shopify Development for Pet Care Brands
Pet is one of the most reliably repeat categories in D2C. Food runs out on a schedule, pets grow, and owners buy for a profile — which makes personalisation and subscription the whole game.
Pet profilesBreed, age and weight-driven recommendations
SubscriptionsPortion-based replenishment cadences
TrialSampler packs and starter boxes
Pet Care brands running on Shopify with us
A selection of the pet care brands whose stores we have designed, built, migrated or scaled.
What actually matters here01 02 03 04
The four things that decide whether a pet care store works
Food runs out on a schedule
Portion-based subscription cadence — calculated from pack size and the pet's weight — beats a generic 'every 30 days' and holds retention far longer.
Trial risk is high
Pets are fussy. Sampler packs, starter boxes and swap-friendly subscriptions get owners past the risk of a full bag their dog will not eat.
Owners research obsessively
Ingredient transparency, vet-reviewed content and breed guides earn the organic traffic that paid media in this category cannot afford.
Everything a pet care brand needs, under one roof
Design, development, SEO and performance marketing sit in the same team — so a conversion problem gets diagnosed once instead of being passed between two agencies.
Pet profile system
Breed, age and weight capture driving recommendations and portions.
Subscription logic
Portion-based cadence with swap, skip and pause.
Trial & sampler flows
Starter boxes and sampler packs wired to real inventory.
Ingredient transparency
Structured nutrition and sourcing data on every product.
Pet SEO & content
Breed, diet and care guides that earn long-tail organic traffic.
Retention
Replenishment, loyalty and win-back flows tuned to the pet's cycle.
How we work
Five steps, no mystery
01
Free audit
We tear down your current store — speed, SEO, checkout friction and paid efficiency — and hand you the findings whether or not we work together.
02
Scope & quote
A prioritised roadmap with effort against expected impact, quoted as fixed scope. No hourly surprises, no change-order games.
03
Design & build
Weekly sprints with a live staging link. You review real pages every week rather than a deck at the end.
04
Launch
Cross-browser and device QA, redirect mapping, analytics validation and a rollback plan before anything touches production.
05
Scale
Post-launch we move to growth — CRO experiments, paid scaling and lifecycle flows, reported against revenue and margin.
Shopify for pet care brands, answered
How long does a pet care Shopify store take to build?
A standard pet care storefront goes live in two to four weeks from scope sign-off. A Shopify Plus build with custom integrations, migrations or a large catalogue usually runs six to ten weeks. You get a live staging link from week one either way.
Do you migrate existing pet care stores onto Shopify?
Yes — WooCommerce, Magento, BigCommerce, Wix and custom stacks. Products, variants, customers, orders, subscriptions and reviews come across, and every old URL gets a 301 so rankings survive the move.
Can you handle marketing as well as the build?
That is the usual engagement. Google Ads, Meta, SEO, email and lifecycle sit in the same team as the developers, so when a conversion problem appears the person who built the page is in the same standup as the person spending on ads.
What does a pet care project cost?
It depends on catalogue size, integrations and how much marketing scope is included, so we quote fixed scope after a free audit rather than publishing a number that would be wrong for most brands. Reach out and we will size it properly.
We also build for
Let's look at your pet care store
A free audit covering speed, SEO, checkout friction and paid efficiency. You keep the findings either way.