Donation is a conversion funnel
Suggested amounts, recurring defaults, campaign framing and a two-field checkout all move donation rates the same way commerce CRO moves purchases.
Nonprofits need the same conversion craft as a retail brand, applied to donations, memberships and merchandise — with the transparency and receipting a donor expects.
A selection of the nonprofit brands whose stores we have designed, built, migrated or scaled.
Suggested amounts, recurring defaults, campaign framing and a two-field checkout all move donation rates the same way commerce CRO moves purchases.
80G and tax-compliant receipts should issue instantly with the right details, not be assembled manually at year-end.
Impact dashboards, project updates and outcome reporting keep recurring donors giving — it is the retention problem in a different costume.
A properly run merch store adds unrestricted income and gives supporters a way to advocate publicly.
Design, development, SEO and performance marketing sit in the same team — so a conversion problem gets diagnosed once instead of being passed between two agencies.
One-off, recurring and campaign-linked giving with tested UX.
80G and tax-compliant acknowledgements issued instantly.
Project updates and outcome content in the donor journey.
Supporter merch run alongside donations on one stack.
Cause and programme content that earns organic reach.
Recurring-giving nurture and lapsed-donor win-back.
We tear down your current store — speed, SEO, checkout friction and paid efficiency — and hand you the findings whether or not we work together.
A prioritised roadmap with effort against expected impact, quoted as fixed scope. No hourly surprises, no change-order games.
Weekly sprints with a live staging link. You review real pages every week rather than a deck at the end.
Cross-browser and device QA, redirect mapping, analytics validation and a rollback plan before anything touches production.
Post-launch we move to growth — CRO experiments, paid scaling and lifecycle flows, reported against revenue and margin.
A standard nonprofit storefront goes live in two to four weeks from scope sign-off. A Shopify Plus build with custom integrations, migrations or a large catalogue usually runs six to ten weeks. You get a live staging link from week one either way.
Yes — WooCommerce, Magento, BigCommerce, Wix and custom stacks. Products, variants, customers, orders, subscriptions and reviews come across, and every old URL gets a 301 so rankings survive the move.
That is the usual engagement. Google Ads, Meta, SEO, email and lifecycle sit in the same team as the developers, so when a conversion problem appears the person who built the page is in the same standup as the person spending on ads.
It depends on catalogue size, integrations and how much marketing scope is included, so we quote fixed scope after a free audit rather than publishing a number that would be wrong for most brands. Reach out and we will size it properly.
We also build for
A free audit covering speed, SEO, checkout friction and paid efficiency. You keep the findings either way.