Case Study

Challenge

Insaraf, a legacy brand in solid wood furniture, needed robust technical support and sustained digital performance on Shopify. Their product pages lacked structured SEO and their Google Ads campaigns were yielding high CPCs with poor return.

Our Solution
  • Technical Maintenance: Weekly performance audits, fixed 20+ broken links, optimized images (WebP), and ensured schema compliance across PDPs.
  • SEO: Added keyword-rich meta descriptions, internal linking across blogs and categories.
  • Created 12 SEO-optimized collection pages.
  • Google Ads: Revamped Search campaigns with high-intent keywords.
  • Introduced Shopping Ads with optimized product titles and Merchant Center sync.
Results
  • Organic traffic increased 68% within 4 months.
  • Bounce rate dropped by 21% due to faster loading and improved content structure.
  • Google Ads ROAS improved to 4.2×, with a 30% reduction in CPC.
  • Featured snippets achieved for “Sheesham wood bed online” and “solid wood dining table India”.

 

Explore Our Work.

Work.

Testimonials.

Testimonials.
We love working with Thriftizer! Our developers were using it for their projects, so clients already knew what our portfolio was and how to use it.
Thriftizer fast and good work! Communication has been easy and the team has been flexible. I would work with them in the future for other projects.
We had wonderful experience working with Thriftizer. They are excellent at their work and are very collaborative and supportive. They helped bring our website vision to life.
Exceptional service, they helped me in my E-commerce development through Shopify. The results exceeded our expectations completely.
Praveen and his team are doing a fantastic job. His suggestions and work has made a significant improvement on our site. Would definitely recommend him!
Good solid technical team combined with speedy execution. Highly recommended for any development needs.

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